PART 1 OF 3
Networking coffees can be well attended events that are full of great people with high energy to support each other's businesses!
If you are new to it, shy, introverted or just not comfortable with networking- you might be concerned that you'll get lost in the sauce, or go unseen with your caffeine!
Don't worry- at well organized events, like the Loudoun County Social Collective events, not only will regulars and networking ninjas welcome you, but these coffees can be connective and powerful even for the shyest, most introverted newbie on earth!
Here are three tips to keep from feeling alone or overwhelmed to make your networking experience impactful!
SHARE WITH THE EVENT AUDIENCE THAT YOU WILL BE THERE, what you do and who you want to meet. For example, you are a custom cookie baker. Saying "My company is ___ cookies and I would love to connect with anyone who loves cookies." isn't quite it- instead try
"My company ___ creates custom shaped and specialty flavored cookies that can match your brand colors. I'd love to connect with anyone planning events with 25 or more people who want special treats that make their event tasty memorable! Comment below and I'll reach out so we can connect at the coffee!"
2. SET A TIME, LOCATION and AN IDENTIFIER. "See you there" doesn't always work, but
"How about 10:15am in front of the stage? Can't miss me- I'll be in red boots!"
Sets an official meeting to keep both parties on track. Dressing to stand out helps since some of us are blind as bats and refuse to wear glasses... ahem... 🤓 exchange contact info so if you are delayed you can notify the other person.
3. KEEP IT CASUAL, CURIOUS and QUICK!
Casual- it's a first date, not planning the wedding! Think of it as a "vibe check" to see if your companies/needs compliment each other enough to warrant setting up a follow up. You are already interested, you already checked out their profile/website, no need for a DNA swab, just have a conversation.
Curious- don't show up and throw up your elevator pitch. Ever been on a date where all they did was talk about themselves...? Instead of "I wanted to meet with you because I offer...." try
"I wanted to meet you because your ____ interests me" and ask a question about them that you truly DO want to know about. If THEY lead the interaction- answer their question (again- no verbal vomit!) and be curious back. When those answers are a fit, then that's when someone says "I could see us working together" and the the follow up can be set!
Quick- everyone wants to meet multiple new people and/or connect with familiar faces, so this is not the time for your 30 minute pitch or pulling out a slide deck on your phone (true story.) Don't rush, but don't monopolize their time, since you likely don't want YOURS to be spent with only one interaction either.
"If you're open to it, I'd love to continue this conversation- do you want to share or calendar or find a time that works for you on mine?"
You will network with confidence and ease when you show up with intention, a few planned meet ups, and- RED BOOTS.
Need more help breaking out of your shell? Get on my calendar, and watch for part 2!
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